BetKing Celebrates 7th Anniversary, Unveils N50m Customer Reward Campaign

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Sports and gaming giant BetKing has marked its 7th anniversary with a grand gala at its Victoria Island headquarters in Lagos, unveiling a reward campaign worth over N50 million for customers.

The celebration, held over the weekend, brought together business partners, regulators, and well-wishers to commemorate the company’s seven years in Nigeria’s gaming industry.

Nigerian football legend and BetKing brand ambassador, Jay-Jay Okocha, graced the event alongside key stakeholders. Guests were treated to a special facility tour, which ended with a cake-cutting ceremony.

In a statement, BetKing Managing Director, Gossy Ukanwoke, described the company’s journey as one of vision, resilience, and commitment to delivering top gaming experiences. He highlighted BetKing’s role in empowering communities and partners, adding that the company remains dedicated to innovation and value creation.

He also emphasized BetKing’s corporate social responsibility initiatives, noting that through the BetKing Cares program, the company has impacted over 35 communities across six geopolitical zones in Nigeria.

Chairman of BetKing, Toyin Pinheiro, praised the trust and support of customers, agents, and business partners, reaffirming the company’s commitment to setting higher standards in the industry.

As part of the celebrations, the company announced a reward campaign running through February 2025, offering customers cash prizes, free bets, iPhones, PlayStation 5 consoles, and other items worth over N50 million.

Head of Marketing, Nengi Akinola, said the campaign aims to appreciate customers, making it more rewarding to engage with BetKing’s platform.

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